Good for your body and your planet.
Always Organic. Always Made in the USA.
Slip into a more comfortable life. Naturally soft clothing with an effortless sense of style. Blue Canoe is a sustainable fashion brand you can trust. Made in the USA using the finest quality organic fibers since 1994.
Featured collection
Organic Fiber Underwear - An Ultra-Comfortable Collection!

DOING GOOD HAS NEVER FELT BETTER
Enjoy a refined wardrobe of soft feel-good fabrics that are good for your skin and good for the planet. Blue Canoe has been providing beautiful apparel made using all natural organic fibers since 1989. Our clothing has always been made exclusively in the USA, from fabric to finished garment. This way our business supports US workers, leaves a smaller carbon footprint and guarantees that our products meet strict quality, environment and labor standards. We are the longest running organic clothing line in the world!

Why Sustainable Fashion Needs Women Leaders (And How Blue Canoe Sets the Standard)
Sustainable fashion isn’t just about fabric choices or supply chains. It’s about values. It’s about long-term thinking. And increasingly, it’s about leadership. Across the world, women are shaping ...
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How to Care for Organic Cotton Clothing So It Lasts Longer
Learning how to care for organic cotton properly isn’t complicated, but a few minor changes in how you wash, dry, and store your clothing can make a big difference. This guide walks you through sus...
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The Best Bras for Sensitive Skin: A Guide to Natural Comfort
If wearing a bra leaves you itching, irritated, or uncomfortable by the end of the day, you’re not alone. For many women, bras are one of the most common sources of skin irritation — especially for...
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